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Hummer brand to bite the dust

GM is to wind down its Hummer vehicles operations after the planned takeover by Chinese firm Sichuan Tengzhong Heavy Industrial Machines failed to complete.

GM did not comment on why the sale had collapsed but said it was “disappointed” the deal could not be completed; however reports have suggested that the Beijing government had refused to approve the purchase.

GM agreed to sell the brand last year, as it tried to offload some of the famous names it owned and went into bankruptcy protection.

“GM will now work closely with Hummer employees, dealers and suppliers to wind down the business in an orderly and responsible manner,” said John Smith, vice-president of corporate planning and alliances.

The firm added it would continue to honour Hummer warranties, and provide service support and spare parts to current owners around the world.

Feb 25, 2010MTI
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