Jaguar Land Rover’s global sales rose 22% to 22,957 units in November, while Jaguar’s sales for the month rose 30% to 5,621 vehicles and Land Rover’s volume increased 20% to 17,336 SUVs.
Helped by strong demand for the Jaguar XJ saloon and Land Rover Freelander, total JLR sales for the fiscal year starting April 1st are up 33% to 154,089 units.
During the eight months from April to November, Jaguar’s sales climbed 22% to 38,620 units while Land Rover’s jumped 37% to 115,469.
Through October, European sales of the XJ are up 145% to 2,781 units from 1,132 during the same period last year, data from market research JATO Dynamics shows.
JATO also revealed that European sales of Land Rover’s top-selling Freelander increased by 26% to 24,336 units.
Luxury brands are rebounding from a dreadful 2009 when government-backed scrapping incentives which favoured small mass-market cars caused people to reject premium brands.